Two trademark applications have recently caught my attention.  Both involve NFL players and their offhand comments that have become accidental catchphrases.  I highlight these two as a means of underscoring the recent trend among athletes to seek to register trademarks of all kinds.  Most of these marks, unfortunately, have limited commercial value and a short lifespan for relevance among the consuming public.  While I am a champion for protecting your trademark rights, these two particular applications strike me as nothing short of absurd.

Please allow me to explain…

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